Cost & Pricing Workshop, 20th May 2024 – ONLINE
May 20 @ 9:30 am - 12:30 pm
Cost & Pricing Workshop
Course Content
Costing & Pricing are often overlooked and undervalued in many businesses, both start-up and mature, leading to slim or no margins, missed sales targets and in quite a number of cases business failure. Pricing can be complicated and not intuitive but you can learn a process to enable you to identify the correct pricing points for your target segments.
This workshop is online (ZOOM)
Workshop outcomes:
- Understanding the value of your product or service
- Finding the right pricing strategy to support your targets
- Learning how to build a pricing model that supports revenue growth
- Getting your own personal pricing guidance
- Freemium – is it for me or not?
- Discovering the latest cutting edge pricing trends
Profit As The Outcome Of Price
- Value Proposition:
- How Much Are You Worth?
- What Is Market Value
- Profit Minimum And Maximum
- Creating Margin By Understanding Costs
- How Much Does It Cost To Run My Business?
- Fixed And Variable Costs
- Break Even,
- What Are Business Expenses And What Are Not?
- What Are My Accounts Telling Me?
- Price As A Marketing Strategy
- The Competition And How You Compete
- Responding To Market Conditions
- The Nuts And Bolts Of Price
- Marking Up
- Pricing Methodologies
- Ensuring That Profit Margin Is Enough
Learn how to cost properly so you can pitch the price to ensure projected market penetration at the estimated profit margin.
Registration for this training will close at 3:30pm on the 15th of May 2023
For late registrations please email julie@dscp.ie